I've worked in digital – as a strategist, writer, editor and creative – for over a decade now. I'm interested in making the Internet a better place for users by creating excellent content and content systems. I like solving new problems and getting shit done right.
Selected clients & employers
AREAS OF FOCUS
My award-winning work in the discipline of Content Strategy includes UX-focused editorial planning, content creation and production, governance, voice and tone definition, micro-copy, email work, messaging architectures, content structure definition and more.
Brand strategy & identity
I’ve done extensive work on naming new products, leading branded campaigns and helping new businesses tell their stories to differentiate themselves in the marketplace.
Copy & creative direction
As a copywriter, I've had the opportunity to write and creative direct for marketing, product and social media projects.
Writing & Speaking
I've always enjoyed writing articles, blogs, reviews and other more literary pursuits. I also speak about content, digital strategy and privacy.