I started at Audible.com, the leading digital retailer of downloadable audiobooks, as their first ever Content Coordinator, liaising with top publishing houses like Random House, Simon & Schuster, Harper Collins and Hachette. During my time in the role, we 10x'ed production, refining our processes to finish more books at much higher quality. I also helped to manage Audible's relationship with iTunes.
In 2008, I became Manager of Editorial Merchandising. In this year, the company was also purchased by Amazon.com.
The merch role was a broad one. I got valuable experience concepting and owning campaigns (both sales-driven and brand-driven); leading teams of creatives, developers and producers; developing content and editorial strategy; driving and managing emails, newsletters and other CRM; writing copy and developing content.
Read my book reviews for Audible >
In 2008, I became Manager of Editorial Merchandising. In this year, the company was also purchased by Amazon.com.
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| I branded the new Win-Win Sale, which became the company's top performing promotion. |
Read my book reviews for Audible >